Dr. Ilan Alon

AIB US Southeast Fellow

IlanAlonDr. Ilan Alon is Professor of Strategy and International Marketing at the University of Agder, Norway, and visiting scholar at Georgetown University, USA.  Prior to this, he was George D. and Harriet W. Cornell Chair of International Business, Chairperson of the International Business department, and Director of both the China and the India Centers at Rollins College, Florida, USA.  Dr. Alon was also a visiting scholar at Harvard University.

Alon’s teaching and consulting work spans the globe covering America, Europe, Asia and the Middle East.  He has taught in top business programs globally, including CEIBS, Shanghai JiaoTong University (China), EM Lyon (France), Ben Gurion University (Israel), Bilkent University (Turkey), and MIB (Italy), among others.

Alon research includes global franchising, political risk assessment and the globalization of Chinese enterprises. He authored numerous peer reviewed articles including ones appearing in Journal of International Marketing, Harvard Business Review and Corporate Governance: An International Review and books such as Global Marketing (McGraw-Hill, 2012), Global Franchising Operations Management: Cases in International and Emerging Markets Operations (FT Press, 2012), Franchising Globally: Innovation, Learning and Imitation (Palgrave, 2010), Service Franchising: A Global Perspective (Springer, 2005), Chinese International Investments (Palgrave, 2013), Chinese Entrepreneurs (Edward Elgar, 2009), China Rules (Palgrave, 2009), Globalization of Chinese Enterprises (Palgrave, 2008), among other books.

Alon has consulted both multinational businesses and government organizations relating to marketing and international business issues. Among his clients are USAID, Darden, Disney, illy, and the Orlando International Airport.

Ilan Alon is Professor of Strategy and International Marketing at the University of Agder, a visiting research fellow at Georgetown University (USA), and a visiting professor in Shanghai JiaoTong University and University of International Business and Economics (China).  Previously, he was the Cornell Chair Professor of International Business and Founding Director of The China & India Centers at Rollins College.

Prof. Alon is Editor-in-Chief of International Journal of Emerging Markets (Emerald, ABS, Scopus). Ilan Alon’s research appeared in prestigious academic journals, such as the Harvard Business Review, Journal of International Marketing, International Marketing Review, Management International Review, Corporate Governance: An International Journal, and others. Among Ilan Alon’s research books on China are:

  • The Globalization of Chinese Enterprises (Palgrave, 2008)
  • Biographical Dictionary of New Chinese Entrepreneurs and Business Leaders (Edward Elgar Publishing, 2009),
  • China Rules: Globalization and Political Transformation (Palgrave, 2009)
  • A Guide to the Top 100 Companies in China (World Scientific, 2010).
  • Entrepreneurial and Business Elites of China (Emerald, 2011)
  • Chinese International Investments (Palgrave, 2012)

Ilan Alon is serving on the governing boards of the European International Business Academy (EIBA) and the Chinese Globalization Association (CGA).